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You certainly know by now that the term"viral marketing" is not simply another dot-com cliché.Quite the contrary, it describes the incredible, unmatched power of the internet to market your business by marrying email to the traditional idea of"word-of-mouth."Viral marketing, the concept of making each customer a marketer by encouraging word-of-mouth referrals, is indisputably among the most effective mediums of ongoing self-promotion a website can employ...